DxMA 30th Annual Conference & Awards Dinner
KEYNOTE SPEAKER
How Diagnostics Manufacturers Can Effectively Work with GPOs in Today's Healthcare Environment
John Bardis, President, CEO & Chairman, MedAssets, Inc.
The Changing Ecology of Healthcare & Implications for IVD Marketing
Anirudh Dehebar, Professor, Babson College
Strategic Brand Management
Daniel Diermeier, IBM Distinguished Professor, Northwestern University
IMV Workshop - Why Use Market Research?
Ashok Shah, General Manager, IMV Limited
Lorna Young, Senior Director, Market Research, IMV Limited
Market in Flux - Reimbursement & Regulatory Changes Affecting Healthcare in 2008
Gunter Wessels, Partner, The International Group, Inc.
Annual Conference speaker presentations are available to conference participants only until October, 2008. After that time, they are available to DxMA members only.
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