Diagnostic Marketing Association

 

The DxMA Wants You!

An Invitation from President-Elect Brian Durkin

As President-Elect in 2010 and in preparation for the annual planning meeting that the DxMA Board holds each September, I would like to invite you to serve on one of the DxMA's program committees.

This is an outstanding opportunity to get involved...

 

Planning is underway for the 2011 DxMA Annual Conference - to be held April 27 - 28 in San Diego. What topics and / or speakers would you like to see featured at the meeting? Click here to provide your thoughts...


Who's Afraid of Social Media?

featuring Rob Kinslow, VP Strategic Communications, Seidler Bernstein, Inc.
Tuesday, September 21 | 5:30 PM - 7:00 PM

Don't miss this great opportunity to network with your peers! A networking event featuring a brief presentation on successful consumer social media efforts and the implications for diagnostic marketing.

This dynamic event is for anyone who wants to move diagnostic marketing forward - register today!>>


DxMA Web Cast Series - Session Three

SAVE 10% TODAY WITH PROMO CODE DXMA10 @REGISTRATION

An Evidence-Based Case Study
The BNP Story

featuring Tom Watlington
CEO, Sotera Wireless
former EVP & Chief Operating Officer, Biosite, Inc.

September 9, 2010 | 1 PM - 2 PM ET

A historical account of the launch of BNP as a successful diagnostic marker for heart failure...

Register for the Remaining Sessions in the Series & Save>>


Podcast: Future Challenges for Laboratories & Diagnostics Companies

Weren't able to attend the DxMA Seminar@AACC? A podcast of the program, featuring insights from industry and laboratory leaders, is now available.

Click here for full details and to get the download >>


Diagnostic Insight - Lead Story

Future Challenges for Laboratories & Future Challenges for Laboratories & Diagnostic Companies – DxMA Seminar@AACC 2010: A Panel Discussion

On Monday afternoon, July 26, 2010, Diagnostic Marketing Association (DxMA) held its annual DxMA Seminar@AACC, just prior to the start of the annual meeting of the American Association of Clinical Chemistry, in Anaheim, CA.

This year the event was a panel discussion among six leaders in diagnostic and clinical laboratory testing…

... Read More »





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Upcoming Events
DxMA East Coast Networking Event - Who's Afraid of Social Media?
September 21, 2010
Pharma/Dx Collaboration & Co-Development Web Casts
September 23 - October 21, 2010
DxMA Web Cast Series - Session Four
November 11, 2010
DxMA Annual Conference 2011
April 27 - April 28, 2011
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